In the official trailer for How to be a Latin Lover we see siblings Maximo (Eugenio Derbez) and Sara (Salma Hayek) discussing what they hope to do with their future. Fast forward 35 years and Maximo is tending to his very old (and very rich) companion – certainly, Maximo is living the rich man’s dream of cars, massages and mansions; that is, until he is dumped and reunited with his cynical, tortilla-slapping sister, Sara and her son Hugo (Raphael Alejandro).
Accompanied by his ever "edgy" friend played by Rob Lowe, Maximo tries everything (even fussy feline lovers) to get back in the game, all while helping his nephew try to learn a thing or two about being a true "Latin lover."